In today’s ever-shifting market, it’s only natural that our business strategies must evolve and expand. That’s how we stay ahead of our competitors. When we change our sales process or strategy, we often have to restructure our sales force.I often hear this from business owners, presidents, and CEOs: “I want to keep all my salespeople, but I want to put them in new roles. However, I’m not certain they can handle a different sales strategy. I can’t afford to make a mistake. What should I do?”
Creating a motivational culture for your emerging sales leaders and BDRs needs to be a top priority for every sales leader who is committed to exceeding their growth strategy. However, before you can know HOW to motivate them, you must understand the specific preferences and drivers of the individuals on your team. Have you been able to figure it out?
Have you heard the shocking news: Hitting your company’s growth numbers are NOT the motivator in your millennial sales leader’s life. Not even personal profit is a leading motivator. So what do they want?!