Author: Danita

How is the explosion of disruption, chaos, and uncertainty impacting your business and sales growth strategies, as well as your leadership development? More importantly, what is the impact on your salespeople? When they look around them, what do they see?  Do they have hope for the future? Or do they remind you of a new-born kitten, almost too scared to take a chance on venturing forward? It’s natural that we, and our salespeople might feel overwhelmed by the rapid changes taking place.  What might you do to awaken the spirit of the lion in your young sales leader – ready to take on any challenge of a disrupted world with courage and confidence?  

As leaders, we often struggle to find effective ways to strengthen our leadership development strategies, when we are facing disruption from every angle. Tremendous disruption is taking place culturally, socially, economically, and with technology. The unstoppable forces of disruption that we saw in 2020 will continue into 2021 and the next decade.

Is " improve engagement" a viable sales growth strategy? It seems to me that "engagement" is a buzz word.  What does this really mean in the real world? And, what are some of the common areas of misalignment? Simply put, you need to align your sales team’s hopes and dreams to the mission and vision for your business. Erik Beckler and I had a lively discussion about some of the alignment and engagement challenges business owners and CEO’s experience. You're welcome to listen to the podcast interview, “The Misadventures in Organizational Misalignment”  here.