During a recent conversation with Cathy Paper, the publicist of Millennials Matter, we discussed my motivation for the three main categories of my new book. Here’s a short summary of why I decided to write about Character, Confidence and Collaboration. It might provide deeper insight into the WHY of your mentoring and coaching work with your millennial sales leader. What is your strategy to develop these qualities in your millennial leader?"Help your up-and-coming leader to form solid character, build authentic confidence and value synergistic collaboration." - Danita Bye