How to Build a Millennial Sales Team Who Can Win in a Chaotic World (3 Videos)
Is your sales team still working remotely?
Leverage this time to rework, re-tool, and refine your sales and business strategies. In the coming days, you will need high-performance salespeople who stretch their skills and comfort levels to meet and exceed their sales numbers. You need corporate athletes! Sales professionals who will keep running and striving for success.
In our Sales Growth Webinar Series, we provided all attendees with a series of free eBooks. These eBooks compare the attributes that both sports athletes and corporate athletes (salespeople), have in common as they stretch themselves to reach their goals. In a post-COVID-19 culture, these attributes need to be honed and strengthen to get your sales team focused on the goal and back on the sales track.
There are common mistakes that business and sales leaders make that keep them from taking their businesses to the winner’s podium. ~ Danita Bye Share on XBoth the Sales Growth Webinar series, we well as the Millennial Sales Growth eBook Series, focus on honing the strengths of your Millennial salesperson.
Here’s a short recap of the key sales performance management lessons from both our Sales Growth Webinar series, as well as the eBook series:
#1 – How to Motivate Millennials to Stay Engaged for the Long Haul
The chaos and disruption caused by the COVID-19 pandemic call all leaders to create a culture where your Millennial salespeople are motivated to innovate, persevere, and stretch their comfort zones. Millennial Sales Motivation reminds us that our emerging leader is unique and might be motivated in one of three motivational styles:
- Extrinsic – external rewards
- Intrinsic – internal rewards
- Altruistic – concern for others
Sales Growth Lesson: Change your motivation strategies so that you transform your Millennial salespeople from a “disengaged clock-watcher” to the “trusted partner” you need in your business.
Watch a Motivation video here.
#2 – How to Become a Millennial Sales Coach
To become a specialist millennial coach, you need to understand what your Millennial salespeople want from a coach. In Millennial Sales Coaching, you discover how you can assist your millennial leader to excel in sales and as a future business leader:
- A clear understanding of what success looks like to their leader – Your Millennial needs tangible metrics of what success looks like in your business and how your definition parallels theirs.
- To be treated as an individual, not a number – Treat your Millennial as an individual – they want you to allow them to use their brilliance to help you achieve success.
- To know how they’re doing – Your Millennial wants weekly, daily, or even immediate feedback on how they are doing so they can improve and excel.
Sales Growth Lesson: Your Millennial wants a mentor who treats them like an individual, and who will develop a unique winning strategy for their career development.
The Coaching video is here.
#3 – How to Build Accountability in your Millennial
The COVID-19 virus is not the only destructive force we’re facing. The lack-of-accountability virus saps your brilliant business strategies and the growth potential of your millennial salespeople. In Millennial Sales Accountability, we talked about the excuses for poor results (like the economy, the strong competition, or the weak marketing team.) Now, more than ever, we need to coach our Millennial salespeople on how to build an accountability culture so that we get back on a growth track. A track where you see:
- Increased market share, regardless of the challenges
- Decreased turnover with more loyal employees
- Predictable revenue and accurate business planning
Sales Growth Lesson: A company, a team, or an individual will have full access to their innovation and productivity when they are taking personal responsibility for their actions and behavior.
You can also watch an Accountability video here.
Avoid the common mistakes that business and sales leaders make so that you can start building a sales team that will start and finish strong in any economic climate.
Leadership Lesson: Proactive leaders use their experience to harness the skills, talents, strengths of their Millennial salespeople so that they thrive, even in the midst of chaos.
Leadership Question: What are you doing to prepare your Millennial leader for the challenges of a post-COVID-19 economy?
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