12 Mar Surprising Facts about Motivating your Millennial Sales Leader – Millennial Leadership
Have you heard the shocking news: Hitting your company’s growth numbers are NOT the motivator in your millennial sales leader’s life. Not even personal profit is a leading motivator. So what do they want?!
Our research found that 47% of all salespeople are intrinsically motivated (satisfaction, love of what they do, mastery, being part of something bigger than themselves.)
This finding is in line with the 2016 Inc.com article “29 Surprising Facts That Explain Why Millennials See the World Differently.” Author Gordon Tredgold says 64 percent of Millennials would rather make $40,000 a year at a job they love than $100,000 a year at a job they think is boring.
So, how can you nurture the motivational energy your up-and-coming salespeople and BDR’s need to deliver superior sales results?
“Connect your emerging sales leader’s professional and personal goals to that of your business. It’s the key to their motivation—their sales energy—and their future success.”
~ Danita Bye, Millennials Matter
Leadership Lesson: Align your millennial sales leader’s dreams to your company vision, mission, values, and goals to create motivation for each member of your sales team.
Leadership Question: How are you energizing your millennial sales leader’s dreams?